Resource title

Market Segmentation

Resource image

image for OpenScout resource :: Market Segmentation

Resource description

Market segmentation is the science of dividing an overall market into key customer subsets, or segments, whose members share similar characteristics and needs. Because it involves significant market research, market segmentation can be costly.

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Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://www.referenceforbusiness.com/small/Mail-Op/Market-Segmentation.html

Resource license

Copyright © 2011 Advameg, Inc.