Resource title

Advertising Media—Print

Resource image

image for OpenScout resource :: Advertising Media—Print

Resource description

The two most common print media are newspapers and magazines, but print media also include outdoor billboards, transit posters, the yellow pages, and direct mail. Print media is important because it can reach such a large audience, and the great number of specialized publications enable businesses to focus in on a target audience with a specific set of characteristics.

Resource author

Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://www.referenceforbusiness.com/small/A-Bo/Advertising-Media-Print.html

Resource license

Copyright © 2011 Advameg, Inc.