Resource title

Competitive Advantage

Resource image

image for OpenScout resource :: Competitive Advantage

Resource description

Many firms strive for a competitive advantage, but few truly understand what it is or how to achieve and keep it. A competitive advantage can be gained by offering the consumer a greater value than the competitors, such as by offering lower prices or providing quality services or other benefits that justify a higher price.

Resource author

Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://www.referenceforbusiness.com/management/Bun-Comp/Competitive-Advantage.html

Resource license

Copyright © 2011 Advameg, Inc.