Resource title

Sales Letters

Resource image

image for OpenScout resource :: Sales Letters

Resource description

The sales letter is the most important element of the standard direct mail package. It takes the place of a salesperson and provides sellers with the opportunity for personal, one-on-one communication with their prospects.

Resource author

Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://www.referenceforbusiness.com/encyclopedia/Res-Sec/Sales-Letters.html

Resource license

Copyright © 2011 Advameg, Inc.