Resource title

Competitive Intelligence (CI)

Resource image

Resource description

According to the Society of Competitive Intelligence Professionals, competitive intelligence (CI) is the legal and ethical collection, analysis, and distribution of information regarding the competitive environment and the capabilities, vulnerabilities, and intentions of business competitors. It is the process of monitoring the competitive environment for the purpose of supporting decision-making by senior management.

Resource author

Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://www.referenceforbusiness.com/encyclopedia/Clo-Con/Competitive-Intelligence-CI.html

Resource license

Copyright © 2011 Advameg, Inc.