Resource title

McKinsey Matrix / GE Business Screen

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image for OpenScout resource :: McKinsey Matrix / GE Business Screen

Resource description

Summary, forum, tips and full explanation of McKinsey Matrix / GE Business Screen. Portfolio analysis on SBU's using market attractiveness and competitive strength. - 12manage

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Resource language

en-us

Resource content type

text/html

Resource resource URL

http://www.12manage.com/methods_ge_mckinsey.html

Resource license

Copyright 2011 12manage