Resource title

The innovation value chain

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image for OpenScout resource :: The innovation value chain

Resource description

Innovation isn’t all about great ideas. INSEAD Professor of Entrepreneurship Morten Hansen and visiting professor Julian Birkinshaw argue that companies often fail because they don’t recognise that innovation is a chain that requires strength at every link to succeed.

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Resource language

en

Resource content type

text/html

Resource resource URL

http://knowledge.insead.edu/contents/hansen.cfm

Resource license

Copyright INSEAD. All rights reserved