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The Obama effect

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The latest US election, and Barack Obama’s campaign in particular, was unprecedented in more ways than one, having set new standards for future elections. “This campaign will change all campaigns going forward,” says Steve Okun, who worked on transportation issues in the Clinton administration and is currently chairman of the American Chamber of Commerce in Singapore.

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en

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text/html

Resource resource URL

http://knowledge.insead.edu/TheObamaEffect081102.cfm?vid=124

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Copyright INSEAD. All rights reserved