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Sound long-term strategy is key, particularly in a crisis

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With the current global economic downturn and dire predictions of a re-run of the Great Depression of the 1930s, the forecast is all doom and gloom.

But Professor Michael Porter of Harvard University, a leading authority on competitive strategy, begs to differ. He believes this time of great economic upheaval to be the tipping point for companies – if only they know how to harness the right strategies.

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en

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text/html

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http://knowledge.insead.edu/StrategyCrisisMPorter081011.cfm?vid=97

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