Resource title

Online social networking and the economic crisis

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In the fallout of the global financial meltdown, it’s difficult to think of a positive side to the economic crisis. But it actually might be good news for Web 2.0 social networking.



It would reasonable to predict that social networking sites like LinkedIn, Plaxo, Ning — and even Facebook — will see their membership ranks soar in coming weeks and months as widespread insecurity drives people to connect with others to boost their social capital.

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en

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text/html

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http://knowledge.insead.edu/Socialnetworkingop-ed081215.cfm

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Copyright INSEAD. All rights reserved