Resource title

Putting the squeeze on sustainability spending

Resource image

image for OpenScout resource :: Putting the squeeze on sustainability spending

Resource description

In an economic downturn, budgets get cut – whether they be for training, travel, marketing or PR activities. But these cuts go well beyond the normal discretionary items. Where companies had recently started spending money to promote and enhance their sustainability, they are now refocusing their attention on cost-cutting instead.

Resource author

Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://knowledge.insead.edu/Puttingthesqueezeonsustainabilityspending090504.cfm

Resource license

Copyright INSEAD. All rights reserved