Resource title

Copenhagen is hot, Denmark is not - On the authority and role of place brand image rankings

Resource image

image for OpenScout resource :: Copenhagen is hot, Denmark is not - On the authority and role of place brand image rankings

Resource description

This paper discusses the practice of ranking linked to the issue of place branding focusing on two cases from Denmark, one the national level, the other on the local level, namely the city of Copenhagen. Rankings of places have increased, and – as we shall argue – so have their influence on identity negotiation and public policy. Drawing on experiences with rankings in other fields (corporate reputation and higher education) and critical work on polling, we examine their growing influence, unanticipated consequences and claims to represent places and people. We analyze how media and various audiences represent and use place image survey results.

Resource author

Fabian Faurholt Csaba, Birgit Stöber

Resource publisher

Resource publish date

Resource language

eng

Resource content type

application/pdf

Resource resource URL

http://hdl.handle.net/10398/8243

Resource license

Check the according license before adaptation. When adapting give credits to the original author.