Resource title

The Relative Importance of Relationships and Knowledge Flows in New Product Development

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Resource description

The relationship and network literature has primarily focused on particular partner types e.g. buyer-supplierrelationships or competitor interaction. This paper explores the relative importance of different internationalrelationships for New Product Development processes. The paper is based on the KNOW survey1, whichwas carried out in 2000 in seven European countries. The analyses highlight two apparently contradictoryfindings, first, that relationships with customers are used most frequently at both early and late stages of theproduct development process, and second, that customer relationships, at the same time, have a negativeimpact on innovative success. Moreover, the type of knowledge exchanged in the relationship can be eithercomplementary or supplementary in nature and the present analysis points to the importance ofsupplementary knowledge for innovative success.

Resource author

Mette Praest Knudsen

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Resource publish date

Resource language

eng

Resource content type

application/pdf

Resource resource URL

http://hdl.handle.net/10398/6895

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