Resource title

Developing products and services to meet market demand

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Resource description

Intelligent business organisations understand the 'fit' between their products and their markets. Over time, companies develop strengths that need to be developed in a positive way. They adapt what they do best to the changing requirements of the market place. This case study examines how Portakabin has developed new products in response to growth in its existing markets. In particular, it...

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en

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text/html

Resource resource URL

http://businesscasestudies.co.uk/portakabin/developing-products-and-services-to-meet-market-demand/

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