Resource title

Budgeting and strategy

Resource image

image for OpenScout resource :: Budgeting and strategy

Resource description

Kraft is the world's second largest food company, employing 110,000 staff in 60 countries. The company originated in Chicago as a wholesale cheese business in 1903. Since then it has experienced continual growth by merging (joining together) with and acquiring (taking over) other businesses. Today it has a range of powerbrands that are household names. For example:Kraft Inc is a public company...

Resource author

Resource publisher

Resource publish date

Resource language

en

Resource content type

text/html

Resource resource URL

http://businesscasestudies.co.uk/kraft-foods-uk/budgeting-and-strategy/

Resource license

Permission is given by the publishers to print, download and copy any part of this website and downloads by Schools, Colleges and Universities as long as it is used for education purposes only. Permission is also given for schools to link directly to the site and to have links on their internal networks. Other than this special exemption, all rights reserved. No part of the publication may be reproduced, stored in a retrieval system or transmitted, in any form, by any means, electronic, mechanical, printing or otherwise without prior, written permission of the publishers, Wilson and Wilson Publishing Ltd. If you like to request permission to reproduce any part of this site please contact the publishers.