Resource title

Managing external influences

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We all make use of the services provided by transportation companies. For example, you will probably have caught the bus into town or travelled on a school bus or made an intercity journey by train. Some of you may have travelled on a super green energy-efficient tram or used a Park & Ride bus service. FirstGroup plc (known as First) is the UK's largest surface transportation company. It...

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en

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text/html

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http://businesscasestudies.co.uk/first-group/managing-external-influences/

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