Resource title

Stakeholders in marketing and finance

Resource image

image for OpenScout resource :: Stakeholders in marketing and finance

Resource description

This unit comprises two short, introductory readings introducing the idea of customers and of stakeholders for financial information. It also contains two activities in which learners are asked to relate these ideas to their own work practice.

Resource author

Open University, Open University, Walton Hall, Milton Keynes, Buckinghamshire, MK7 6AA, United Kingdom

Resource publisher

Open University, Open University, Walton Hall, Milton Keynes, Buckinghamshire, MK7 6AA, United Kingdom

Resource publish date

Resource language

en-GB

Resource content type

text/html

Resource resource URL

http://openlearn.open.ac.uk/B629_1

Resource license

Except for third party materials and otherwise stated (see http://www.open.ac.uk/conditions terms and conditions), this content is made available under a http://creativecommons.org/licenses/by-nc-sa/2.0/uk/ Creative Commons Attribution-NonCommercial-ShareAlike 2.0 Licence http://creativecommons.org/licenses/by-nc-sa/2.0/uk/