Resource title

Building relationships with donors

Resource image

image for OpenScout resource :: Building relationships with donors

Resource description

Legacy fundraising, big-gift seeking are all part of the professional fundraiser's role. This unit will help you to gain the skills necessary to persuade individuals to become donors. How do you change people's ideas about methods of giving, moving them from casual street donations to regular direct debit giving?

Resource author

Open University, Open University, Walton Hall, Milton Keynes, Buckinghamshire, MK7 6AA, United Kingdom

Resource publisher

Open University, Open University, Walton Hall, Milton Keynes, Buckinghamshire, MK7 6AA, United Kingdom

Resource publish date

Resource language

en-GB

Resource content type

text/html

Resource resource URL

http://openlearn.open.ac.uk/B625_2

Resource license

Except for third party materials and otherwise stated (see http://www.open.ac.uk/conditions terms and conditions), this content is made available under a http://creativecommons.org/licenses/by-nc-sa/2.0/uk/ Creative Commons Attribution-NonCommercial-ShareAlike 2.0 Licence http://creativecommons.org/licenses/by-nc-sa/2.0/uk/