Resource title

CaseStudy McCain The Global Marketing Environment (mccain_12_full%2B%25281%2529.pdf)

Resource image

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Resource description

Dear All, Here is our case study for this friday. Our main focus will be on How McCain responds to changes in the external environment. Please read it before coming to my class as well as dicctionary.See you tomorrow Have a lovely day guys Bregards Heydi

Resource author

Heidy Pazmino Franco

Resource publisher

Resource publish date

Resource language

es-EC

Resource content type

application/pdf

Resource resource URL

http://sidweb.espol.edu.ec/public/download/doDownload?attachment=471429&websiteId=4996&folderId=1&docId=751486&websiteType=1

Resource license

Creative Commons - http://creativecommons.org/licenses/by-sa/2.5/